contact:

Brian McNamara
Hawthorne Associates
(978) 745-4878
brian@hawthorneassociates.com

Editorial Resources:

• Maritz Learning Press Kit (PDF, 621 KB)
• About Brian Carlin, President of Maritz Learning
• Press Release: Maritz Learning's Librix® Performance Management System Earns AICC Certification(09/23/03)
• Press Release: Maritz Learning and Minolta Corporation Partner To Train 6,500 Technicians (1/07/03)
• Press Release: Maritz Learning Joins Council of Hotel and Restaurant Trainers as Silver Sponsor (9/23/02)
• Press Release: Maritz Learning Begins Fiscal Year With Host of New Customer Agreements (9/05/02)
• Press Release: Maritz Learning Provides Learning Content and Management for Lockheed Martin (5/21/02)
  
• Press Release: Maritz Learning Launches Enhanced LMS(4/09/02)
• Press Release: Maritz Names Division VP and Maritz Learning Director of Product Development (3/14/02)
• Press Release: Maritz Announces Launch of Maritz Learning (11/27/01)
• Press Release: Maritz Announces New Management Team (11/29/01)
• Press Release: Maritz Acquires Librix Learning (10/1/01)

Maritz Learning Begins Fiscal Year With Host of New Customer Agreements

September 5, 2002

Fenton, MO -- Maritz Learning, a leading provider of custom training, e-learning and performance management solutions, today announced several new customer engagements that have commenced in recent months. These engagements include new contracts from existing customers, such as Nabisco and Caterpillar, as well as new customers such as Sprint, McCain Foods, Russell Reynolds and others in the automotive, hospitality and financial services sectors. Under the new agreements, signed during the quarter ending June 30, Maritz Learning will provide a range of learning and performance management services.

"Maritz made a commitment to its training business last year with the launch of Maritz Learning," commented Brian Carlin, President of Maritz Learning. "Despite a tough economic environment hampered by cutbacks in business spending, the investment is clearly paying off."

With its client base expanding, Maritz Learning's staff has doubled in size since the business unit's launch in November 2001. The new customer engagements also helped Maritz Learning exceed its revenue goals for this period.

"The economy hasn't changed the underlying trends that are driving the need for corporate learning, such as the demand for ever-quicker product roll-outs or the pressure to increase shareholder value," Carlin continued. "Plus, the content, techniques and technology organizations use to train their workforces are still catching up to the transition we experienced over the past decade to a knowledge-driven economy."

In several of the new customer engagements, Maritz Learning will develop and deliver custom sales and customer service training, both in instructor-led and e-learning formats. For one engagement, Maritz Learning joins forces with sister business unit, Maritz Research, in an innovative approach to using customer satisfaction research to analyze the performance of customer service representatives and prescribe training to improve areas of deficiency. This engagement and several others include the deployment of Maritz Learning's LIBRIX Performance Management System™, a web-based system that helps businesses improve organizational and individual performance by managing learning and competency management capabilities across the extended enterprise.

About Maritz Learning
Maritz Learning (www.maritzlearning.com) designs and delivers engaging, high-impact training and development programs to improve the business performance of sales and service organizations. Maritz Learning's systematic approach to performance improvement integrates traditional training techniques, state-of-the-art e-learning content and industry-leading learning and competency management technologies with incentives, rewards and recognition initiatives to drive bottom-line results. As a business unit of Maritz Inc., Maritz Learning draws from decades of experience in helping businesses worldwide improve business and employee performance in critical areas such as sales, marketing, product launches and customer satisfaction by influencing the behavior of employees, channel partners and customers.

Customers turn to Maritz Learning for: expertise in e-learning content development; custom development of instructor-led, video and CD-ROM training; proven leadership in providing incentive and reward programs; as well as a comprehensive learning management system, complete with authoring, competency management, prescriptive learning and skills assessment tools. Maritz Learning's clients include Anheuser-Busch, A.G. Edwards & Sons, Nabisco, HON Industries, Enterprise Rent-A-Car, Panasonic, Minolta and the National Restaurant Association.

About Maritz
Maritz Inc., which ranked 157th on the most recent Forbes list of "500 Biggest Private Companies," is based in the St. Louis suburb of Fenton, MO. Maritz offers marketing research, travel, and performance improvement services, which are delivered through 18 operating companies located in the U.S., Canada, Mexico, the United Kingdom, France and Germany. Further information can be found at www.maritz.com.

Maritz® and the Maritz logo are registered service marks of Maritz Inc.